Isn't It Time For Your Law Firm to Have a Web Site?
Last year the American Bar Association Legal Techonolgy Resource Center reported that only 52% of solo practitioners have a web site. You can't be a virtual lawyer without a web site. By definition, a virtual law firm has a secure client portal that requires a client to log in with a user name and password to a secure web space. Within this secure web space transactions between the lawyer and client can take place without compromising the confidentiality of client data.
Even if you don't think a "virtual practice' is for you there are good arguments for having a web site for your law practice. One commentator claims that if your law firm doesn't have a web site that you are "leaving" money on the table. We agree. Consumers in particular will go to your Web to check you out before they call your office. If someone recommends your law firm, the first place the prospect will go will be to the Internet to see what kind of credentials and experience you have.
Consumer behavior has changed radically during the past five years. No longer is the "yellow" pages the first stop for a consumer. Instead, they will check out your web site. No web site - no conversion from prospect to client.
If you have a web site and it is not being found because it is not search engine optimized consider a web site "make over". Without a search engine optimized design and web structure your web site will not be found on the search engines,. If your web site cannot be found, it is the same as not having a web site at all.
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